Digital Marketing Manager

First Line Software is a leading tech solutions provider with a global presence. We're passionate about creating cutting-edge software that tackles complex business challenges. Based in Cambridge, Massachusetts, our team spread around the world is a mix of talented individuals who thrive on innovation and collaboration.

We're searching for a Digital Marketing Manager to join our creative marketing team, take ownership of key projects, and implement them from idea to execution. Our diverse and international team thrives on collaboration. We use Slack to connect us across time zones and have the majority of our meetings and live collaboration in the morning.

Join our growth-oriented team today!

The project and your role:

Love all things digital?

We’re seeking a dynamic, well-rounded Digital Marketing Manager to contribute to the strategic planning, execution, and delivery of our key initiatives across all marketing channels. Reporting to the VP of Global Marketing, you'll craft compelling content, manage our online presence, and collaborate with the marketing team to drive impactful campaigns. If you're a skilled storyteller with a passion for digital marketing, we want to hear from you!

Your responsibilities:

• Content Creation: Craft engaging content from blog posts and articles to website copy and social media updates according to our marketing strategy and goals. You'll collaborate with designers and other team members to adapt pieces of content to different channels, ensure SEO optimization, and repurpose existing content to maximize reach.
• Digital Channel Management: Be the master of our digital domain, ensuring our online presence is top-notch. This includes managing our social media channels, keeping our website content fresh, developing and executing social media strategy, and optimizing everything for a stellar user experience.
• Marketing Program Support: Work closely with the marketing team to develop and execute impactful campaigns, supporting sales and marketing initiatives with thought leadership content and case studies. You'll create landing pages, manage content calendars, and ensure our brand message is consistent across all channels.

Your skills:

• Bachelor’s degree in marketing, communications, journalism or a related field.
• 3-5 years of experience in digital marketing with a focus on content creation and multi-channel distribution.
• Experience with website content management systems (CMS) and social media marketing and management tools.
• Experience with graphic design tools (e.g., Canva, Adobe Creative Suite.)
• A passion for digital marketing and a proven track record of success.
• Excellent writing, editing, and storytelling skills.
• Experience managing social media platforms and creating engaging content.
• A knack for SEO and a solid understanding of digital marketing best practices.
• Experience in B2B marketing.
• Strong analytical skills and the ability to translate data into actionable insights.
• A collaborative spirit and a can-do attitude.

What we can offer:

• Our modern stack projects are the right mix of exciting and challenging.
• Gain access to our diverse range of training programs, courses, and certifications;
• Choose your work style - remote, on-site or hybrid in one of our stunning offices. We offer the freedom of flexible working hours;
• Enhance your language skills with our corporate English classes;
• Work from anywhere and explore the world with our Workation program.