Marketing Coordinator

About The Host Company

• Our Host Company is a higher education provider focusing on international students.
• Our Host Company believes in investing in fresh talent and nurturing them for growth and career success.

ABOUT POSITION:

• Copywriting. You’ll be crafting direct marketing campaigns across email, direct mail, web and social media. Your written skills need to be excellent and we will expect to see samples of your previous work.
• Being tech-savvy. You don’t need to be a technical expert but you must be tech-savvy and be able to quickly learn how to use new marketing tools and technologies. While we don’t expect you to know all of the tools we use, we do expect you to be comfortable with it and able to pick up the concepts. Your daily tools of the trade will be CRM systems, content management systems, email marketing etc.
• Leadership potential. Initially, you’ll be our only in-house marketing person but as you hit goals, we fully expect this role to morph into a marketing team leader role where you will manage a team of marketing assistants.
• Project management. Ideally, you’ve had experience in project management. A large part of this role is creating and adhering to deadlines, drafting budgets, and moving simultaneous projects forward to completion.
• Being teachable and coachable. There will be a LOT of learning on the job as we do marketing very differently. There is no place here for know-it-alls. We hire based primarily on attitude.
• Being a self-starter. Goals will be clearly defined from the outset. Often, it will be your job to determine what needs to happen, when and how. The attitude of continually starting things on your own is very important.

ABOUT YOU:You Must

• be studying a relevant degree qualification or a recent graduate.
• have excellent communication skills, both written and spoken.
• have the necessary technical and soft skills to perform the job.
• be committed to a career in your field of study.
• be able to work at least 3 days per week.

Learning Outcomes You could be provided work experience in the following areas:

• Developing and executing email marketing campaigns and managing a CRM management: Write, schedule, and manage emails, automations, and workflows. Build out email marketing campaigns, sequences, and newsletters.
• Optimise marketing systems and processes from top-of-funnel awareness through to customer acquisition. Optimise the customer experience and increase customer lifetime value.
• Graphic design and developing marketing materials: Designing lead magnets, resources, content, brochures, and landing pages.
• Create and manage content calendar: Develop a content plan, create, schedule, and analyse content. Build high-value content assets and repurpose them across media channels. Manage the company's social media presence, including creating and posting content, responding to comments, and monitoring metrics.
• Writing and editing marketing copy, for various channels such as social media, email, and website content.
• Tracking KPIs and campaign performance: Weekly tracking of key metrics related to marketing activities, performance of marketing campaigns and initiatives, including monitoring metrics such as website traffic, leads generated, and customer engagement.
• Video production: Coordinating and managing video content and production pipeline, managing videographer, and scheduling video content. Basic video editing skills a plus!
• Creating and managing project timelines to ensure that campaigns and initiatives are completed on time.
• Managing the company's website, including updating content, ensuring website functionality, and improving website performance.
• Coordinating and executing events, such as trade shows, conferences, and product launches.
• Coordinating with other departments, sponsors, and partners: Coordinate marketing activities with other departments such as sales, product development, and customer service to ensure that marketing initiatives align with overall business objectives. Coordinate sponsorships and partnerships with other organisations to increase brand awareness and reach new audiences.

Technical Skills Required Social Media Management, SEO, Canva, Google Adwords LOCATION: The host company is located at Melbourne. WHY SHOULD YOU APPLY?You Will Benefit With

• Work experience guaranteed for 12 weeks.
• Interview the interviewer to assess the quality of the internship.
• Internship agreement with a structured training plan.
• Reputable host company.
• Challenging, meaningful, and relevant job duties
• Performance appraisals by the supervisor to ascertain that you are learning and progressing on the job.
• Options to work 3, 4, or 5 days per week so you can balance internship with your study or work commitments.
• A chance to prove your worth to secure a job offer.
• Job placement assistance after internship.
• Work experience insurance cover for peace of mind.
• Compliance with the Fair Work Ombudsman’s guidelines for an internship to ascertain that you are the one benefiting the most from the internship, not your host company.
• This is a completely remote position, so you’ll have the ability to create your own schedule
• Flexible work hours (though irregular hours may be expected based on working with different time zones)
• As an intern you’ll gain invaluable marketing experience working directly with the CEO
• This role starts as an intern with a potential for full time after an initial period

Check Out Some Of Our Success Stories At BIT.LY/STUDYANDWORKSTARS Want to start your career? Why wait? Apply now!